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Sage Announces the Debut of the ONE Fly Rod

June 23, 2011
Author: Tucker Ladd

Sage Fly Rods today made their first public announcement of their intent to launch a new line of fly rods named the ONE.  There has been a ton of speculation across the web in the past 2 weeks that the Z-Axis Fly Rod series was going to be discontinued and that a new more technologically advanced fly rod would be taking it's place.  I am personally releaved to hear that Sage if finally letting the cat out of the bag so to speak, and putting any speculation and rumor milling to rest.  Here is what Sage has to say about this exciting new fly rod.

06.23.2011– (Bainbridge Island, WA) – Sage Manufacturing, fly-fishing industry leader, launches the ONE™ rod series. The ONE rod is the first precision casting instrument to take advantage of Sage’s groundbreaking Konnetic™ technology. The ONE offers exceptional tracking with virtually no lateral or torsional movement, resulting in astonishing casting accuracy that is unparalleled in the marketplace.

The inherent strength of Konnetic technology allows ONE rods to have a smaller diameter and are 25% lighter than comparable Sage rods. These attributes combine to provide augmented aerodynamic efficiency. Further innovations are the 70% lighter, low profile ferrules that help direct and carry energy through the rod without sacrificing strength, critical action and feel.

“The ONE rod becomes a true extension of the angler’s arm,” notes Sage Chief Rod Designer, Jerry Siem. “It offers a more fluid transmission of energy from the arm to the fly. The eye sees the cast it wants to make and is translated to the hand through the rod instantaneously.”

The fast-action ONE rod family is intended for all fishing conditions thanks to a list of high-end features. A custom cork handle is fashioned in a snub-nose, half-wells grip on the 3-6 weights and a full-wells handle with fighting butt on the saltwater capable 6-10 weights. Each handle is designed to match the exact taper of the rod providing even greater sensitivity and feel. Other details include the Sage designed round eye tip-top which never pinches or binds the line, allowing the caster to mend and cast in any direction with full control. On the 3-6 weights, the elegant walnut insert is perfectly married with the bronze anodized aluminum reel seat. Saltwater weights feature all anodized reel seat components. The ONE Rod comes in a new Black Ice color, which has a translucent finish and is complemented by black guide wraps and bronze trim wraps. Each rod comes with a powder-coated aluminum rod tube with Sage medallion and a hand-made rod sock.

“The ONE Rod is smooth and precise with an intentionally forgiving ‘sweet spot’ that complements widely diverse casting styles,” says Eric Gewiss, Sage’s Marketing Manager. “This helps the angler make a full range of close-in and long distance casts that hit the mark with equal ease. Being able to feel exactly what the line is doing through all stages of the cast gives anglers ultimate control so they can make the micro-adjustments needed to place the fly precisely where it’s wanted.”

Already award winning, the ONE rod has been recognized as the “Best New Fly Rod” at EFTTEX 2011. Award ceremonies were held last week at the EFTTEX show in Amsterdam.

The ONE rod will be available at Sage authorized retail locations in August / September 2011 with a selection of 22 single hand models. ONE rods range from 3-10-weights and will be priced from $715 to $740.


About Konnetic™ Technology:
Konnetic technology, the most recent and significant evolution in fly rod innovation, uses new materials combined with pioneering manufacturing methods and processes. This technology incorporates an optimized ratio of Sage’s proprietary resin to exclusive high modulus aerospace-grade carbon fiber.

The latest construction methods include Sage’s Advanced Modulus Positioning System (AMPS); a process that precisely aligns and positions carbon fiber materials to exacting tolerances for the greatest blank strength delivering extremely efficient energy transfer throughout the shaft. Using Sage’s High Compression Molding process, carbon fibers are compacted for optimum density and precise alignment while simultaneously fusing the 50% lighter all-carbon fiber inner core.

As a result of this change, all Z-Axis Fly rods are now on sale for 25% OFF, and will remain at this price until we are out of our current inventory.  We anticipate having a full stock of the new ONE fly rod as soon as it is available, which is projected to be sometime around late August to early September.  We will be pre-selling the new ONE fly rod series, so if you would like to have one with your name on it when we get our first shipment, please contact the shop.

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